Have you heard of "Tips from Former Smokers" (Tips) before? The Centers for Disease Control and Prevention (CDC) launched their first-ever paid national tobacco education campaign in March of 2012; new advertisements were released in April of this year and a third set of advertisements are scheduled to be released in 2014. This campaign featured emotionally powerful stories of former smokers who are now living with smoking-related diseases and disabilities. People who smoke and were thinking of quitting were encouraged to call 1-800-QUIT-NOW or to visit a quit-assistance website.
According to the CDC, "Smoking is the leading cause of preventable death and kills about 443,000 Americans each year."